Sheela Ursal

Turning Social Data into Financial Opportunity. How a Startup Predicted the Brexit Vote Accurately.

Brexit was a vote of epic proportions, it was highly contested and extremely volatile. It wasn’t just new rules and regulations, processes and procedures, the outcome had major effects on people and their lives. Needless to say, sentiments ran high. Not only for individuals but for the entire United Kingdom population. Many took to Twitter […]

Win fraud. Change economics of fraud against fraudster.

Fraud happens; given the online faceless nature of transactions. Fraud thrives in these circumstances and anyone with access to stolen information can commit it easily. Creating a trusted identity that can withstand fraud is daunting, especially when fraudsters have economic advantages that tilt the odds in their favor. The old ways of verifying identity are […]

Cost of Payments

Cost of Payments is an elusive and mysterious topic. There is hardly a mention on the web, no clear definition or explanation found.
Cost of payments is a double edged sword, on one hand it is a necessary evil, on the other, a formidable revenue driver. Regardless of which side you are on, you ought to know how to qualifying and quantifying costs. It is an important metric to watch. Improving cost efficiency is a not optional and can be time consuming, so plan ahead and review often.